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Writing in the company blog, Chas Smith, SVP and general manager Roku TV & Players, notes that the three new TV models feature the Roku OS for one of the best streaming experiences in the industry and have access to more than 3,500 streaming channels, including 350,000+ movies and TV episodes, and the 4K Spotlight channel that offers curated 4K content making it easy to access “stunning” video from Netflix, Amazon Video, FandangoNOW and 10+ other streaming channels.
All 4K UHD Hitachi Roku TV models include a quad-core processor and 2160p resolution for what Smith describes as “brilliant” image reproduction. The 55”-Class models (55R7, MSRP $599) will be available at Sam’s Club in early October and the 65”-Class (65R8, MSRP $999) and 50”-Class (50R8, MSRP $499) models will follow shortly thereafter.
“It’s been a great year for Roku TV thus far,” declares Smith. “In the first half of 2016 we captured 12 per cent of the US smart TV market share, up from 8 per cent at the end of 2015. With Hitachi on board we will launch 100 Roku TV models in North America this year,” he advises.