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Sling TV, DISH bring Arabic VoD to US

Viewers in the US can now watch Shahid, the world’s largest library of On Demand Arabic content, exclusively through Sling TV and DISH. The Shahid VoD service, owned by Pan-Arab broadcaster MBC Group, has a strong customer base around the world, having reached almost 28 million monthly unique users during Ramadan 2016 alone.

“Access to quality on demand content has become an elemental part of the viewing experience, and by offering Shahid we are unlocking a wealth of Arabic content that is now available in the U.S.,” said Izabela Slowikowska, Vice President of International Programming at Sling TV and DISH. “Together with our existing line-up of live and VoD content, this platform gives our viewers an unparalleled experience in finding and enjoying Arabic entertainment.”

“Shahid is known around the world as the top destination for VoD Arabic entertainment, and now we are available for a key market audience, the US viewer,” said Fadel Zahreddine, MBC’s Group Director of Brand Management & Digital. “With Shahid joining forces with DISH and Sling TV, I foresee an unprecedented market penetration among the Arab community in the US.”

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