Advanced Television

Samsung TVs add Verimatrix watermarking

January 5, 2017

Revenue security and enhancement specialist Verimatrix and Samsung Electronics have announced an expanded partnership to ensure the 2017 line of Samsung Smart TVs comply with the Ultra HD (UHD) and 4K content guidelines set by MovieLabs’ Specifications for Next Generation Video and Enhanced Content Protection. The Verimatrix Video Content Authority System (VCAS) Ultra architecture, which includes hardware-based VideoMark forensic watermarking, is integrated with Samsung’s next-generation Smart TV platform to establish a secure chain-of-custody across the UHD ecosystem.

“The proliferation of UHD and 4K content has amplified threats of IP-sourced piracy, putting a direct target on Smart TVs. Therefore, it is essential that emerging technology adopts a balanced integrated approach built around MovieLabs’ requirements to protect UHD and 4K content,” said Petr Peterka, CTO of Verimatrix. “Samsung’s decision to integrate VideoMark watermarking as part of VCAS Ultra optimally positions its future Smart TVs to secure high-quality content, pushing Samsung ahead in the race against piracy.”

According to Verimatrix, through an infrastructure of integrated VideoMark watermarking technology and Trusted Execution Environment (TEE) support, VCAS Ultra presents a formidable barrier to piracy underpinned by three pillars of MovieLabs security requirements – hardware credentials and anchors, a trusted software security environment and forensic watermarking. This multi-pronged approach ensures that UHD and 4K content delivered by Samsung Smart TVs are in full compliance with the mandate through encryption, authentication and device revocation.

Categories: Articles, CA/DRM, Content, Piracy, Rights, UHD, Ultra-HD/4K