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Videa, a supply-side platform for automated television advertising, has announced that Oscar Rondon has joined as Vice President of Product. In his new role, Rondon is responsible for overseeing the planning and execution of the company’s product vision. Rondon brings to Videa nearly two decades of experience in advertising sales, programmatic platforms and marketing management.
“Videa has leveraged its local television advertising expertise to build a truly differentiated platform,” said Rondon. “The market is ripe for an automated platform like Videa, and I’m eager to continue to work with the company on innovative solutions that help drive the market.”
Prior to Videa, Rondon was the senior director of TV strategy at TubeMogul.