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The Digital Production Partnership (DPP) has published the findings from its latest event, Home Truths: Building the New Supply Chain. Part of the DPP AT HOME series, this special event, enabled by systems architect Qvest Media, brought together industry experts to look at how consumer demand is impacting the way in which content is made and delivered.
“Media has become increasingly commoditised,” says DPP Managing Director Mark Harrison.” Consumers are now firmly in the driving seat, dictating when and how content is delivered to them. This, in turn, opens up enormous business opportunities, but the media supply model will need an overhaul to keep pace with this shift.”
The Building the New Supply Chain session brought together thirty experts from across the industry. It focused on how supply chain thinking applies to media companies; mapped out what the new media supply chain looks like; and agreed the key principles that drive that supply chain.
Five key conclusions emerged from the session: