Samsung unveils 360 Round camera

Samsung Electronics has unveiled the 360 Round, a new camera for developing and streaming high-quality 3D content for “specialists and enthusiasts who demand a superior virtual reality experience”.

Announced at the Samsung Developer Conference (SDC 2017), the Samsung 360 Round uses 17 lenses—eight stereo pairs positioned horizontally and one single lens positioned vertically—to livestream 4K 3D video and spatial audio, and create engaging 3D images with depth.

“The Samsung 360 Round is a testament to our leadership in the VR market. We have developed a product that contains innovative VR features, allowing video producers and broadcast professionals to easily produce high quality 3D content,” said Suk-Jea Hahn, Executive Vice President of Samsung Electronics’ Global Mobile B2B Team. “The combination of livestreaming capabilities, IP65 water and dust resistance and 17 lenses makes this camera ideal for a broad range of use cases our customers want—from livestreaming major events to filming at training facilities across various industries.”

The Samsung 360 Round will be available later in October in the US before expanding to other markets in due course.

The announcement comes just days after Nokia revealed it is halting production of its OZO VR camera as a result of poor sales.

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