Advanced Television

Pokémon Go makers announce Harry Potter game

November 9, 2017

The makers of Pokémon Go have revealed it is working on a Harry Potter-themed follow-up that will also include AR features.

Niantic said players would find and fight fantasy beasts in real-world neighbourhoods in the smartphone game, which has yet to get a release date.

Pokémon Go reportedly had about 45 million daily players at its peak and generated more than $1.2 billion in sales.  One expert told the BBC that Harry Potter brand had the potential for similar success.

“I think the Harry Potter game is a huge deal,” commented Piers Harding-Rolls from the IHS Markit consultancy.  “If you look at the different major franchises out there, I don’t think there are many that could do Pokémon Go justice as a follow-up.”

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