Advanced Television

World Cup helps boost TV viewing

The latest TV viewing figures show that people in the UK watched an average of 28 hours, 15 minutes of linear, broadcast TV a week during the first half (Jan-Jun) of 2010.

August 24, 2010

Over a quarter of NZ homes have Freeview

Growth of the free-to-air digital broadcasting platform, Freeview, continues to track upwards, according to figures which illustrate that as of 30th June, 2010, it is now being watched by viewers in more than a quarter of New Zealand homes. A total of 419,945 of  households (26.1 per cent) are now enjoying the free digital service. […]

August 23, 2010

Simulmedia to use TiVo data to measure ad effectiveness

New York-based marketing company Simulmedia has licensed TiVo’s second-by-second set-top box data to help television networks build audiences for programmes through more effective and targeted use of on-air promotion. Through this agreement, Simulmedia will use anonymous viewing data from TiVo’s vast network of subscribers to determine the effectiveness of on-air promotions in driving an audience […]

August 23, 2010

Yahoo! will buy into Hulu?

Yahoo! is preparing to buy a “considerable” stake in Hulu, if the VoD site goes through with its IPO, according to investment bank Stifel Nicolaus & Co. It has been reported Hulu will go for a float and seek a value of $2bn. Hulu generated video ad impressions of 783 million in July, putting it […]

August 23, 2010

Bundesliga going 3D

Deutsche Telekom and Sky Deutschland are in discussions with the German Football League for the rights to broadcast Bundesliga games in 3D, according to local press reports. Bidding to acquire the broadcast rights for the 2013/2014 season are set to commence next year – one year earlier than normal – allowing more time for discussions […]

August 23, 2010

3D Shipments set to soar to 78m units

Global 3D television shipments will climb to 78m units by 2015, rising at a Compound Annual Growth Rate (CAGR) of 80% from 4.2m in 2010, iSuppli Corp. predicts. Revenue from shipments of these sets will boom to $64.3m in 2015, up by nearly a factor of nine from $7.4m in 2010. “While 3D television has […]

August 23, 2010

Do STBs have a future at all?

There is much talk these days of ‘The Cloud’ and its connection to consumer devices, specifically Connected TVs. The case against STBs is pretty straightforward; if you can have effective content management (and storage) in the cloud, if consumer devices can be connected to commoditized high speed broadband, and if content providers (or dedicated third […]

August 23, 2010

Connected TV trumps 3D in 2010

While the consumer electronics headlines this year have been dominated by 3D television news, the real story in 2010 is about Internet-Enabled TVs (IETVs or Connected TVs), according to research firm iSuppli Corp. Global shipments of IETVs will amount to 27.7m units in 2010. In contrast, 3D set shipments will total only 4.2m this year. […]

August 23, 2010

SES Astra enhances 3D demo channel

  SES Astra has enhanced the programme offer for its 3D demo channel and entered into a partnership with Italian public broadcaster Rai for the delivery of experimental 3D content.  The Astra 3D demo channel is broadcast free-to-air via Astra’s orbital position 23.5º East and features high quality 3D content including sports, music and entertainment. […]

August 23, 2010

80% of TVs 3D-ready

Research firm Parks Associates reports a modest increase in awareness of 3DTV among US broadband households in 2010, but the mainstream viability of 3D depends on availability of premium video content and not one-off events such as the World Cup. The firm’s latest report – Trends in 3DTV – finds 13% of households are familiar […]

August 23, 2010