Italy: Broadcasting ad market over €3.3bn
The broadcasting (radio and TV) sector in Italy recorded total advertising investments of just over €3.3 billion during the first ten months of 2017. This is down by 2.1 per cent compared to last year, according to figures from Nielsen. In October only, ad investments amounted to €441 million, down 2.1 per cent year-on-year, easing […]