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TV outperforms digital for ad attention and recall

Speaking at the annual Nielsen Consumer 360 event, the Council for Research Excellence (CRE) unveiled findings from a new platform usage study that show TV outperforming computer, smartphone and tablet…

NBC: ‘Rio 2016 most live Olympics ever’

Often criticised in the past for its reliance on deferred ‘as-live’ coverage of previous Olympic Games, the networks and digital platforms of NBCUniversal are taking advantage of a more favourable…

VR: Virtually a Reality?

Virtual Reality is becoming part of the furniture of all media business conversations in the way that 4K did three or four years ago and 3D did seven or eight…

France: 6play catch-up passes 10m users

France: 6play catch-up passes 10m users

The new version of M6’s replay service 6play now has 10 million registered users, some six months after being relaunched. Its audience is an average of 110 million views each…

US consumers praise OTT TV customer service

Americans want cable TV providers to improve customer service and meet the high standards set by progressive Internet TV players, according to research commissioned by pay-TV subscription, billing and CRM…

Naspers freezes pay-TV prices

Naspers, the parent company of Multichoice and DStv, is freezing pay-TV prices across Africa. The decision, announced by Naspers’s CEO Bob van Dijk, is blamed on a mounting number of…

AdMore links on Videology

AdMore, the US automated TV advertising platform, has formed a partnership with Videology, a software provider for converged TV and video advertising, to give Videology’s software users access to AdMore…

Hearst signs with comScore local TV

comScore has entered a multi-market agreement with Hearst Television for three of its stations – WISN-TV (ABC) Milwaukee, Wis., as well as KHBS/KHOG-TV (ABC) and KHBS/KHOG-D2 (CW) Fort Smith-Fayetteville, Ark.…

Contract-free triple-play from NOW TV

Contract-free triple-play from NOW TV

Sky’s online streaming service NOW TV has launched the NOW TV Combo – the UK’s first ever contract-free triple play bundle, offering the latest and best TV, unlimited broadband as…

Eastern Europe finally wakes up to OTT

Eastern European OTT TV and video revenues [for 18 countries] will reach $1.976 billion (€1.781bn) in 2021; up from only $26 million recorded in 2010 and $454 million in 2015,…