Research from Bankless Times has shown that World Cup viewers are aware of the possibility of integrating AR/VR technologies, as well as the metaverse, with the tournament itself. These technologies are closing the gap between watching the World Cup on TV, and actually being in the stands. When asked about a new experience they would […]

Axis My India, a consumer data intelligence company, has released its latest findings of the India Consumer Sentiment Index (CSI), a monthly analysis of consumer perception on a wide range of issues. The October report highlights that a significant 30 per cent plan to watch new movies on an OTT platform, 24 per cent plan […]

InterDigital has announced a collaboration with Royal Philips to jointly develop MPEG Visual Volumetric Video-based Coding (V3C) immersive codecs to the benefit of telepresence and XR-driven experiences. The MPEG V3C standard defines the general mechanism for coding and streaming volumetric content. The first two main codecs associated with MPEG V3C standard are Video-based Point Cloud […]

Media company SPI International, now a part of the Canal+ Group, has announced the launch of its first space in the metaverse, Casa FilmBox. The virtual space within Spatial’s metaverse features an auditorium, meeting rooms, galleries and exhibition halls to showcase SPI’s portfolio of content, products and marketing campaigns. Casa FilmBox also features a performance […]

Findings from The World Cup 2022 Viewing Report, conducted by Dynata and commissioned by communications and media software and services provider Amdocs, suggest that viewers are largely ready for a new era of interactive entertainment offerings and are willing to pay for digital products and services that make their experience more enjoyable. However, not having […]

As investment in the metaverse grows, ownership of dedicated metaverse devices (VR and AR headsets) is set to surge. The Strategy Analytics Metaverse, Augmented and Virtual Reality (MAV) report, Metaverse Device Forecast 2014-2027, predicts the installed base to double by 2024, from 50 million today. The report author, Executive Director David MacQueen, commented: “Growing investment in […]

Americans’ interest in virtual and augmented reality continues to grow, especially as Apple gets ready to launch its new AR/VR headset in 2023. A report from ARRIS Composites shows 79 per cent of Americans are interested in virtual reality, 19 per cent already own a headset, and 29 per cent plan to buy one in […]

Meetings in the Metaverse could become reality for millions of UK workers in the near future after a study found that hundreds of businesses are looking for, or building, office space in the virtual technology. Research undertaken by Regus, part of the world’s largest flexible workspace group IWG, found that two thirds (66 per cent) […]

The AR device market has so far been dominated by enterprise devices. Although AR has proven popular with consumers on smartphones with breakout hit apps such as Pokémon GO and Snapchat, consumer devices have yet to reach the mainstream. But there are encouraging signs – Strategy Analytics latest report, titled Has Consumer AR finally arrived? […]

A report from analysts at Omdia says that Display shipments for applications featuring near-eye displays are expected to reach 25.3 million units in 2022, up 73.8 per cent year-over-year (YoY), before reaching 139 million units in 2028. The analysis comes from Omdia’s latest Near Eye Display for XR Application Report – 2022. Considering the complexity […]