Advanced Television

OTT

Spain: Streaming revenues overtake traditional broadcasters

Streaming platforms in Spain have surpassed traditional television operators in revenue for the first time, according to to the Entertainment and Media Outlook 2025–2029 report by Price Waterhouse Cooper (PwC), cited by Dircom. Advertising has played a pivotal role in driving the shift In 2025, streaming services such as Prime Video, Disney+ and Netflix generated […]

February 20, 2026From David Del Valle in Madrid

Report: YouTube overwhelmingly dominates US kids’ viewing

Precisify, the cross-platform media intelligence specialist, has released Precisify Insights: Kids US, its latest proprietary report on how Gen Alpha children aged 2-12 and their parents consume media and influence household purchases. Powered by Precisify’s dual-audience, kidSAFE+ COPPA-certified panel, the report confirms that YouTube is still the beating heart of family attention in the US, […]

February 19, 2026

JioHotstar, OpenAI launch ChatGPT content search

JioHotstar and OpenAI have announced a partnership turning digital content searching into a human-language conversation by introducing ChatGPT-powered voice discovery.  Through this collaboration, JioHotstar says it is solving the ‘what to watch’ dilemma through Multilingual Cognitive Search, replacing scroll fatigue with meaningful, human-centric discovery. Audiences in India can now discover, engage and immerse in their […]

February 19, 2026

DISH Network files $21m lawsuit against DMTN IPTV

Trade body the International Broadcaster Coalition Against Piracy (IBCAP) has confirmed that member company DISH Network has filed a complaint in the US District Court for the Southern District of New York against the operators of the illegal streaming service known as DMTN IPTV, as well as Idriss Premium TV and Max TV (collectively, DMTN […]

February 18, 2026By Colin Mann

Portugal: Over 53% watch streaming services

More than half of Portugal’s adult population (53.3 per cent, or 4.6 million people over 15 years of age) watched content via streaming services between September and December 2025. This represents a new national record and a 1.2 per cent increase from the previous year, an addition of 107,000 users. The study, conducted by Marktest’s […]

February 17, 2026From Branislav Pekic in Rome

India: Amazon MX Player launches on Whale TV

Amazon and Whale TV have announced the launch of Amazon MX Player, Amazon’s free video streaming service, on the Whale TV platform in India, expanding access to free digital entertainment on connected televisions across the country. With this integration, Whale TV users in India can now stream Amazon MX Player’s catalogue directly through Whale TV’s […]

February 17, 2026

CIMM makes new Board appointments

The Coalition for Innovative Media Measurement (CIMM) has announced its strategic priorities for 2026, which it says reinforces its commitment to advancing improvements, best practices, innovations and collaboration across the media and advertising industries. To support delivery of CIMM’s agenda, Dana McGraw (Disney) and Ben Hovaness (OMD) have joined Kate Sirkin (Epsilon) and Larry Allen (Comcast […]

February 12, 2026

VideoAmp, TVision expand licence agreement

TVision, a company measuring TV and CTV viewer engagement, and VideoAmp, the tech-first measurement company, have announced an expanded licensing agreement that delivers TVision’s person-level calibration data for CTV to VideoAmp. The new deal expands an existing agreement between the two companies for Linear data. TVision reports second-by-second attention and co-viewing for all major US […]

February 12, 2026

Italy: TV audiences hold firm against streaming

Despite the rise of streaming, YouTube and social media, traditional TV viewership in Italy dropped only slightly in 2025 compared to the previous year. Data from the 2025 Italian Television Yearbook reveals that the average daily audience reached 8.73 million viewers (down 1.2 per cent), while the prime-time audience stood at 19.6 million (a 1.4 […]

February 11, 2026From Branislav Pekic in Rome

S4C expands Six Nations coverage with YouTube

S4C, the Welsh language broadcaster, has confirmed that Wales’ U20 Six Nations matches will be streamed live on YouTube, alongside the channel’s usual television and digital coverage on S4C Clic and BBC iPlayer. The move is an addition to S4C’s newly agreed four-year deal with Six Nations Rugby. Under the agreement, S4C will show all […]

February 6, 2026