Advanced Television

UGC

Report: UGC drives UK online shopper sales

A survey of UK consumers has underlined the importance of authentic content – User-generated Content, especially – throughout the online customer decision journey The survey, The 2022 eCommerce Content Trends Report, from StoryStream, the visual commerce platform for authentic online shopping experiences, and IMRG, the UK eCommerce association, today releases, reveals that 91 per cent […]

September 27, 2022

YouTube paid $6bn to music industry

YouTube has reported that it paid out over $6 billion (€6bn) to the music industry in the year to June 2022, a rise of 50 per cent over the previous year. The cash was made up from a mix of ad-revenues and subscription income. Lyor Cohen, Global Head of Music at Google & YouTube announced […]

September 15, 2022By Chris Forrester

Data: Advertisers increasing Instagram ad spend

Analysis from advertising intelligence and sales enablement platform MediaRadar suggests that some advertisers are continuing to increase their spend on Instagram despite the recession. Among all categories, Media & Entertainment remains a hot category for the platform. MediaRadar tracked infeed image, carousel and video ads captured from a panel of over 2 million US users. […]

September 1, 2022

TikTok on VIZIO smart TVs

VIZIO has announced that TikTok TV is now available on VIZIO smart TVs. This integration allows VIZIO users to discover videos from their favourite TikTok creators and topics directly from the VIZIO home screen — no downloads required. In support of this launch, VIZIO will highlight TikTok TV content on the VIZIO Home Page in a […]

June 23, 2022

Newsflare matches donations to assist Ukrainian Refugees

Newsflare, the licensing platform and marketplace for user-generated video (UGV), is offering its 45,000 global membership of filmers the option to donate their earnings to the United Nations High Commissioner For Refugees (UNHCR).  Newsflare will match every donation made in support of the charity, whose aim is to make sure refugees can safely escape their […]

April 12, 2022

Ofcom: 30% internet users don’t question misinformation

More than a third of UK internet users are unaware that online content might be false or biased, according to research from media regulator Ofcom. Every minute sees 500 hours of content uploaded to YouTube, 5,000 videos viewed on TikTok and 695,000 stories shared on Instagram. Given the sheer volume of information at the touch […]

March 30, 2022

Research: Gen Z favour both TV and short-form video

While the media lifestyles of Gen Z – a generation that has never known a world without Internet – are dominated by social media and music streaming, this diverse audience of streamers view long-form TV content with as much frequency as short-form video content, according to Horowitz Research’s State of Gen Z 2021 study. The […]

March 3, 2022

XroadMedia delivers record-breaking 2021

XroadMedia, leading specialists in innovative and ground-breaking content discovery and personalisation solutions, has recorded the highest growth in revenue and best financial results in the history of the company. In 2021 revenues have grown 40 per cent year-on-year, which continues the trend of XroadMedia’s fast expansion in the content discovery, personalisation and targeting market. 2021 […]

February 28, 2022

Newsflare hires Mamouzellos

Newsflare, a licensing platform and marketplace for user-generated video (UGV), has announced the appointment of Nick Mamouzellos as its new Head of B2B Growth Marketing.  The first senior hire since attracting £5 million Series B funding, Mamouzellos will play a leading role in Newsflare’s accelerated growth strategy as it stakes its claim as category leader […]

February 10, 2022

Research: 5m Brits spend full working day on VoD

Research from digital experience specialist Acquia shows just how much Covid is catalysing the time Brits are spending on screens as the UK continues to navigate working from home and the pandemic. The research shows that up to 5 million people in the UK are currently watching seven or more hours of streaming video content […]

January 20, 2022