Category archives for: UGC

Top 10 YouTube games channels 2.2bn views a month

minecraft

The 10 most popular games channels on YouTube generated more than 2.2 billion video views in January alone, led by Let’s Play gamer Felix ‘PewDiePie’ Kjellberg with 417.9 million views that month. PewDiePie topped

YouTube launching kids’ app

YouTube will launch a new app specifically for children on February 23rd in a bid to make using the service safer. The app will run separately to the main YouTube service and it will initially be available in the US only, but will be reportedly rolled-out in the UK at a later date. The move has been welcomed by the […]

YouTube launching ad-free subscription service

youtube

Google is preparing to launch an ad-free YouTube subscription service. The online video portal is in the midst of “fine-tuning the experience” which is likely to launch in a few months, according to Robert Kyncl, YouTube’s head of content and business operations, speaking at the Code/Media conference in California. Kyncl added that a subscription offering was important to YouTube because […]

Chromecast passes 1bn streams, YouTube views up 50%

Chromecast, Google’s HDMI dongle that has been on the market for 18 months, is still riding high.  According to analyst group NPD, Chromecast was the top selling streaming device throughout the US in the year of 2014, with users casting more than 1 billion times since its launch. Google’s Chief Business Officer Omid Kordestani said that Chromecast usage per device […]

Dailymotion launches gaming platform

Orange’s video streaming platform Dailymotion has announced the launch of Dailymotion Games, a new live-streaming platform dedicated to gaming. The website, games.dailymotion.com, offers the gaming and electronic sports community a custom-built environment for viewing, sharing, uploading and streaming personal gaming and gaming competitions. The company says it is  a “move into a strong sector”. Gaming content on the platform currently […]

Vloggers must label advertorial content

Video bloggers (‘vloggers’) must make it clear when they are paid to promote products, the Advertising Standards Authority (ASA) has warned. The new guidance was issued following an investigation carried out by kids-focused news service BBC Newsround. Several UK vloggers were paid to praise Oreo biscuits, but none of the videos were labelled as adverts. The ASA ruled that the […]

Minecraft YouTube videos near 50bn views

minecraft

Online video firm Octoly has published a report showing that by June 2014, videos featuring content from video-game Minecraft had been watched 30.8 billion times, with only 183 million of those views coming from the channel of Mojang, the game’s publisher. That’s nearly three

YouTube considers ad-free subs model

Susan_Wojcicki

YouTube chief executive Susan Wojcicki, has said that YouTube is considering new ways to charge viewers for watching, as an alternative to seeing the advertising that has been YouTube’s main business model until now. “YouTube right now is ad-supported, which is great because it has enabled us to scale to a billion users; but there’s going to be a point […]

4.4bn views of YouTube games channels in Sept

minecraft

YouTube games channels have become one of the most popular categories on Google’s online video site, with the 100 biggest receiving nearly 4.4 billion video views in September alone – up from 3.5 billion views in May, a According to a chart from industry site Tubefilter, based on data from analytics firm OpenSlate, YouTube’s biggest star PewDiePie with 392.1 million […]

YouTube plans Fan Funding

YouTube has revealed plans for channel owners to make money by soliciting donations from their viewers. YouTube Fan Funding will be tested soon with a limited number of channels in the US, Mexico, Japan and Australia, with YouTube users in those countries able to apply for a space on the test scheme. “Fans will be able to contribute money to […]

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