Category archives for: UGC

Chromecast passes 1bn streams, YouTube views up 50%

Chromecast, Google’s HDMI dongle that has been on the market for 18 months, is still riding high.  According to analyst group NPD, Chromecast was the top selling streaming device throughout the US in the year of 2014, with users casting more than 1 billion times since its launch. Google’s Chief Business Officer Omid Kordestani said that Chromecast usage per device […]

Dailymotion launches gaming platform

Orange’s video streaming platform Dailymotion has announced the launch of Dailymotion Games, a new live-streaming platform dedicated to gaming. The website,, offers the gaming and electronic sports community a custom-built environment for viewing, sharing, uploading and streaming personal gaming and gaming competitions. The company says it is  a “move into a strong sector”. Gaming content on the platform currently […]

Vloggers must label advertorial content

Video bloggers (‘vloggers’) must make it clear when they are paid to promote products, the Advertising Standards Authority (ASA) has warned. The new guidance was issued following an investigation carried out by kids-focused news service BBC Newsround. Several UK vloggers were paid to praise Oreo biscuits, but none of the videos were labelled as adverts. The ASA ruled that the […]

Minecraft YouTube videos near 50bn views


Online video firm Octoly has published a report showing that by June 2014, videos featuring content from video-game Minecraft had been watched 30.8 billion times, with only 183 million of those views coming from the channel of Mojang, the game’s publisher. That’s nearly three

YouTube considers ad-free subs model


YouTube chief executive Susan Wojcicki, has said that YouTube is considering new ways to charge viewers for watching, as an alternative to seeing the advertising that has been YouTube’s main business model until now. “YouTube right now is ad-supported, which is great because it has enabled us to scale to a billion users; but there’s going to be a point […]

4.4bn views of YouTube games channels in Sept


YouTube games channels have become one of the most popular categories on Google’s online video site, with the 100 biggest receiving nearly 4.4 billion video views in September alone – up from 3.5 billion views in May, a According to a chart from industry site Tubefilter, based on data from analytics firm OpenSlate, YouTube’s biggest star PewDiePie with 392.1 million […]

YouTube plans Fan Funding

YouTube has revealed plans for channel owners to make money by soliciting donations from their viewers. YouTube Fan Funding will be tested soon with a limited number of channels in the US, Mexico, Japan and Australia, with YouTube users in those countries able to apply for a space on the test scheme. “Fans will be able to contribute money to […]

ILOOK turns YouTube channels into TV apps

ILOOK has launched as a new OTT pay-TV platform for YouTube channels. The platform instantly converts YouTube channels into mobile TVapps that behave like television networks. Through this easy-to-use technology, anyone—amateur or celebrity personality—can now have their own TV network without the traditional barriers and regulations. To create a TVapp, users can log in to their YouTube channel where automatically […]

Musicians attack YouTube fees


Musicians want the EU to intervene in a row over the rates YouTube is offering small music labels to include them in a new service. They are accusing YouTube business of trying to “strong-arm” independent labels into accepting low fees. Impala – a body representing Europe’s indies – is spearheading the complaint. YouTube has long been rumoured to be developing […]

YouTube to acquire Twitch for $1bn

Video game streaming service Twitch looks set to be acquired by YouTube for about $1 billion. Twitch was launched in June 2011 by co-founders Justin Kan and Emmett Shear and focuses on live video game streams and eSports broadcasting. The site boasts more than 45 million visitors per month and topped 1 million monthly broadcasters earlier this year, which […]

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