Category archives for: Companion devices

64% of US broadband homes have connected CE

connected-devices

Research from Parks Associates highlights the financial and business opportunities in the expanding markets for pay-TV and OTT services, digital content, cloud solutions, and connected consumer electronics (CE). The research firm reports 64 per cent of US broadband households have an Internet-connected CE and 55 per cent have an OTT service subscription, an area poised for strong growth especially following […]

Research: Too much TV choice is “hard work”

Hill Holliday, the US marketing agencies, has released the results of research projects conducted to examine shifting attitudes toward television. Despite the proliferation of devices consumers have available to watch television, the television set remains the centre of many people’s living rooms — and other rooms as well. Nearly a third of respondents reported

Viacom: TV Everywhere ‘additive’ to viewing

According to Stuart Schneiderman, Consumer Insights and Measurement, Viacom Media Networks, while still nascent in terms of awareness and usage, TV Everywhere (TVE) presents a significant opportunity for brands to grow and strengthen their relationships with fans. Writing in the company blog, Schneiderman notes that the TV Everywhere experience is defined as watching full-length TV programmes on sites and apps […]

Civolution, Bleiberg partner on 2nd screen movie

Civolution, a provider of technology and solutions for identifying, managing and monetising content, and Bleiberg Entertainment, a Beverly Hills-based film production company, have announced their partnership on “i-LIVED”, the first US feature film to be supported by a synchronised second-screen application for use in the cinema and at home. “i-LIVED” is a tech-based thriller about an online app reviewer whose […]

ITV mobile revamp focuses on live TV

UK commercial broadcaster ITV has launched what it describes as a “new and improved” ITV Player app across iOS, Android and Windows Phone 8 devices incorporating simulcast functionality. The app showcases a new user interface, increasing the prominence of ITV’s ‘watch live’ service at the top of each channel page, with easy access to the most recent On Demand content […]

One in three UK kids has own tablet

One in three children in the UK now has their own tablet computer, which has nearly doubled in a year, according to Ofcom research,which also suggests the popularity of the tablet could be contributing to the declining number of children with a TV set in their bedroom. Among children aged between 5 and 15, 34 per cent now have their […]

Smartphone viewers TV’s New ‘Holy Grail’

iphone-video

The number of consumers using tablets to watch TV and movies has sky-rocketed in recent years and many consumers bought tablets for the first time last year, according to a new annual consumer survey by Altman Vilandrie & Company. The strategy consulting group notes that in August, critics scoffed at comments by Apple CEO Tim Cook that tepid iPad sales […]

Tablet TV confirms US, UK launch aims

Following advanced-television.com’s exclusive revelation September 16 that Motive Television was anticipating an end-of-year UK launch for its Tablet TV service following October deployment in San Francisco, the company has confirmed it is moving toward launches in the United States and United Kingdom in 2014. Both projects are currently in the process of updating and improving the user interface, and completing […]

Tablet TV UK launch by end of 2014?

Tablet TV – the television service specifically designed for tablets – could launch in the UK by the end of the year. Gianluca Ferremi, VP Business Development at on-demand software solutions specialist Motive Television – has revealed that Tablet TV is currently undergoing certification by the UK’s Digital Television Group. “No launch date has been set,” said Ferremi, noting that […]

Second screens increase appetite for targetted ads

Second screening is changing the way we engage with – and respond to – advertising, according to data from GfK’s Connected Consumer research. Almost two thirds (64 per cent) of people have used a second device when watching TV. Of these second screeners,

Search Archive

Search by Date
Search by Category
Search by keyword
Copyright Advanced Television Ltd © 2001-2014