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AOL: “Shorter videos = bigger audiences”

The results from a AOL’s latest global research study reveal the consumer behaviours and industry trends driving the evolution of digital video, and point the way for advertisers and publishers…

Adobe: Mobile viewing in decline

Adobe has released its State of Digital Video report, including data from more than four billion TV Everywhere authentications in North America and more than 300 sites and apps. Key…

Sprint Spot app rolls out across US

Suggesting they are elevating the mobile entertainment experience with a one-stop destination for on-demand video, games, music and more, live and on-demand video delivery solutions provider MobiTV and communications services…

PCCW’s Viu mobile OTT has 6m users

Viu, a pan-regional OTT video service by PCCW Media, hits 6 million monthly active users (MAU) across its markets in March this year, representing a 50 per cent growth from 4 million since November 2016.…

Sky Italia launches Now TV Mobile service

Sky Italia has launched Now TV Mobile, a service that enables customers to watch TV programmes on smartphones and tablets, including on demand. Subscribers can select from three “tickets” –…

Australia: Average 6.4 screens per home

Australia: Average 6.4 screens per home

The Q4 (October-December) 2016 Australian Multi-Screen Report – from Regional TAM, OzTAM and Nielsen – continues to document how growing content, platform and screen choices have caused a gradual shift in the way consumers apportion their viewing across…

Movistar’s pay TV makes mobile the remote control

Movistar’s pay TV makes mobile the remote control

Telefónica is launching a new multi device functionality that will allow its subscribers to control and manage their pay-TV service through the mobile phone or the tablet. The new service,…

Starz, Ooredoo launch mobile TV app

Omani Qatari Telecommunications Company (Ooredoo) has launched its iOS and Android compatible mobile TV app, ‘Ooredoo TV Go’, partnering with Starz Play to provide on-demand access to over 6,000 hours…

Survey: ‘Content anytime’ now a habit

End-to-end OTT TV solutions provider SPB TV’s survey of a sample of 50,000 respondents out of its 60 million-user base digs looking for insights that elucidate viewer preferences highlight a…

China: Consumers watching long content on mobiles

China: Consumers watching long content on mobiles

A study from the User Experience Strategies (UXS) Service at Strategy Analytics has assessed Chinese mobile video consumers’ behaviours, preferences, and attitudes towards video services. Participants reported spending more time…

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