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PacketVision, UDcast team for targeted mobile TV ads

The technology showcase will include an example of a geographically targeted advertising campaign, showing how content can be delivered to mobile TV users over standard DVB-H networks. The showcase also…

DVB-H in Austrian roll-out

The new regions will now also be able to receive 15 TV programs as well as five radio programmes. The service line-up includes the four made-for-mobile TV channels LAOLA1.tv, LALA…

Vodafone, MTV launch Soundbites

The service will be available on TV, via a website (http://www.mtv-vodafonesoundbites.com) and on mobile (wap.mtv-vodafonesoundbites.com) as a series of twenty one, three minute shows from early August. The website and…

South Africa mobile TV policy U-turn

If there had been only one network provider, which was expected to be Sentech, all companies wishing to enter the market would have been forced to go through that company.…

O2 TV claims 100,000 customers

Jan Karas, Director of Marketing for the Consumer Segment, Telefónica O2 said that thanks to its vast selection of channels and several above-standard functions, such as TV Archive and Videotéka,…

Korean Mobile TV habits

Consumers are not sold on mobile video services

The report by market research firm Parks Associates found a majority of consumers with a video-capable mobile phone have never used the video features. For example, 56 per cent have…

NASCAR goes mobile

CEA to discuss portable standards

An industry standard for portable and handheld devices could make it easier for consumers to connect these devices with home audio and video systems, in-vehicle audio, video and navigation systems…

‘Mobile Video’ increasingly Includes ‘Internet Video’

In-Stat identified two potential models for mobile TV viewing: ';waiting room' and ';leisure time' with very different requirements. David Chamberlain, In-Stat analyst, suggests that personal devices such as cellphones and…