Cadent, the independent solutions provider for converged TV advertising, has announced a partnership with Stirista, a provider of data-driven marketing solutions. The agreement combines the power of Cadent Aperture Platform, the company’s end-to-end advanced TV platform, with Stirista’s holistic identity-driven marketing solutions to provide brand marketers with access to a range of data insights, including […]

In celebration of Earth Day – the annual event to demonstrate support for environmental protection, occurring this year on April 22nd – Rakuten TV has created a collection of focused programming dedicated to climate change and alternative solutions for a sustainable living. For those who want to deepen their awareness and sensitivity about the global […]

CommScope, a specialist in network connectivity, has announced the immediate availability of a new suite of RUCKUS Networks solutions designed specifically to drive operational efficiency, sustainability and brand loyalty for the hospitality industry. The turn-key suite builds on RUCKUS Networks’ worldwide leadership in hotel Wi-Fi— offering solutions that work in harmony to deliver personalized and […]

Alkass, the Qatari network renowned for its coverage of a wide range of international and domestic sporting events, is set to elevate its production capabilities with the adoption of EVS’ LiveCeption Signature solution for premium live production and replays. The multi-million-dollar agreement, announced today by both parties at the National Association of Broadcasters (NAB) Show […]

Touch Inflight Solutions, a provider of next-generation inflight entertainment (IFE) solutions, has announcde an expanded partnership with Parrot Analytics, a specialist in entertainment analytics. This collaboration, combining Touch’s proprietary data on inflight passenger content preferences with Parrot Analytics’ platform and capabilities, will enable Touch to deliver unique, data-driven content strategies to its airline partners. This […]

The Coalition for Innovative Media Measurement (CIMM) and TVB have announced a new initiative focused on showcasing the latest innovations in measurement and currency development, new metrics, and data collaboration across the local TV and video marketplace. The initiative will encompass the entire ecosystem – local TV and video businesses, TV platform providers, agencies and […]

VITAC, a Verbit Company, the largest captioning company in the US, and ENCO, a global player in innovative broadcasting solutions, have announced a strategic partnership aimed at providing broadcasters with expanded choice for hardware encoders and cloud captioning. Through this alliance, broadcasters will gain access to a comprehensive suite of captioning tools and services, tailored […]

Haivision Systems, a provider of mission-critical, real-time video networking and visual collaboration solutions, has announced that Haivision and Sony Corporation (Sony) have successfully tested Haivision’s video encoders, decoders, and mobile video transmitters with Sony’s cloud production platform, Creators’ Cloud for Enterprise.   With support for the SRT video streaming protocol, originally developed and open sourced […]

Equativ, the independent ad tech company, has announced the latest enhancements on Equativ Buyer Connect (EBC), a self-serve curation platform built for control and simplicity. EBC provides agencies, data providers, and media owners with an all-inclusive toolkit for creating, enriching, and scaling media products that can help amplify performance and grow their businesses. Following significant […]