The UK’s Official Charts Company has launched a brand new digital rental chart and data service for the British video sector. The new service will provide the video category with the first monthly VoD chart service in the world to be based on data from digital retailers, delivering a view of consumer engagement with transactional […]
Europeans are positive about 5G, they believe it will improve their user experience and intend to deploy it to empower their own business, according to a new pan-European 5G sentiment survey from telecoms association ETNO. However, there is evidence that disinformation is having some traction and that citizens are eager to see more, and better, […]
Research from addressable TV provider Finecast suggest that consumers are more likely to engage with relevant TV ads. The Thinking Inside the Box study into TV viewing habits and addressable advertising in 2020 was conducted in collaboration with research and insight firm DRG, and was designed to understand both the viewer and the industry’s perceptions […]
Research from Roy Morgan shows over 13.1 million Australians (62.4 per cent) said TV was a main source of news during the June quarter 2020, up from 12.6 million (60.0 per cent) during the March quarter. TV emerged as the favoured news source during the period of lockdown for more Australians than any other as […]
Telecoms firms are being urged to resegment their market and understand what’s happening in the household in order to optimise their opportunities in the New Normal and accelerate time to new revenue. According to research from analyst firm Omnisperience, telecoms service providers have spent billions on designing, deploying and innovating new networks such as 5G […]
Findings from consumer insights firm GlobalWebIndex’s latest commerce report reveal that UK consumers are more interested in subscribing to TV streaming services such as Disney+ and Netflix (46 per cent) and music such as Spotify (30 per cent) than they are for food services (29 per cent). “It shouldn’t come as a surprise that UK […]
Findings from digital media measurement, data and analytics software platform DoubleVerify reveal that a shift to contextually-relevant advertising can unlock the opportunity presented by skyrocketing content consumption online The company’s Four fundamental shifts in media & advertising during 2020’ report considers the impact that device types, evolving news cycles, and new ad technologies have had on […]
Findings from a Samsung Ads Europe report reveal that streaming on Samsung TVs in the UK now accounts for more TV viewing time than linear TV. Data from January to June 2020 shows streaming time rising to 59 per cent, and overtaking linear for the very first time. This represents an increase of 38 minutes […]
A study of the online content viewing behaviour of Malaysian consumers has revealed a 64 per cent decrease in consumers accessing piracy websites over the past 12 months. The survey commissioned, by the Asia Video Industry Association’s Coalition Against Piracy (CAP) and conducted by YouGov, found that 22 per cent of online consumers currently use […]
A TV screen is still the most popular choice for keeping up with the content in paid streaming services in Finland according to DNA’s Digital Lifestyle survey. DNA Hubi device, based on the open Android ecosystem, combines various streaming services in one place and enables you to watch shows on the large TV screen you […]