According to a new YouGov survey, the majority of Premier League fans still dislike VAR – but the percentage who think it has “done badly” has fallen. The percentage of those who think Video Assistant Referees have worked well in the Premier League has gone up from 27 per cent to 36 per cent. There […]
Findings from a study released by strategic investment and media intelligence firm MAGNA, streaming platform and device specialist Roku and consulting service IPG Media Lab demonstrate how marketers can use brand experiences that aid TV streaming content discovery while sponsorships for live events and sports are limited. The study, Valuing the Value Exchange, reveals video […]
Analyst firm Canalys projects global 5G smartphone shipments will reach nearly 280 million units in 2020, with 62 per cent of these in Greater China, followed by North America and EMEA. Overall smartphone volumes are projected to decline 10.7 per cent in 2020 compared with 2019, while a rebound of 9.9 per cent is expected […]
There will be 27.16 million paying SVoD subscriptions for 20 countries in the MENA region by 2025, up from 10.95 million recorded at end-2019, according to the Middle East and North Africa SVOD Forecasts report from analyst firm Digital TV Research. Turkey will remain the country leader, with 11.3 million subscriptions by 2025. “Netflix will […]
A survey of US moviegoers from Comscore has found that audiences are feeling more confident heading to cinemas thanks to the expansive safety procedures implemented by exhibitors. Comscore says the survey results, captured in conjunction with Screen Engine/ASI, demonstrate another positive indicator for the global theatrical industry’s road to recovery. The survey revealed key insights […]
Streaming data from UK OTT service NOW TV reveal Brits are turning to apocalyptic and dystopian movies for comfort in the wake of the ongoing pandemic, with the likes of After Earth, Minority Report and The World’s End seeing a significant surge in viewing during lockdown. Viewing data analysed over the lockdown period showed streams […]
EE has released its latest Mobile Network Index report, tracking the changing trends and habits on its mobile network as lockdown started to ease in the UK. The insights highlight: The increase in movement as lockdown restrictions lifted The popularity of holiday and travel sites as people planned trips away The UK’s hotspots for watching […]
The average UK adult will spend nearly £1 million (€1.12m) in bills over their lifetime – and now spends more on tech, such as TV subscriptions, mobile phone contracts and music streaming services, than they do on utilities, according to a study conducted by multiplay telco O2 to celebrate the anniversary of its flexible custom […]
The media market in Sweden has been affected by the pandemic in various ways. Increasing news consumption is one factor, another is consumers’ change of primary news source. Mediavision’s Q2 analysis takes a closer look at this phenomenon. The appetite for news among Swedish consumers surged early in the second quarter, spurred by the pandemic, […]
Since 2015, Hub Entertainment Research’s annual Decoding the Default study has tracked the TV source that consumers consider their TV ‘home base’: the source they turn on first when they’re ready to watch. This year’s study identifies viewers’ home base and the considerations that drive their choice of default. Highlights from the study: