Advanced Television

Consumer Behaviour

Report: Global streaming up 20%; Primetime shifts

To understand the recent impact of Covid-19 on streaming and social media, Conviva has analysed global streaming data from the 21-day period between March 3rd and March 23rd, comparing the last 7 days ending March 23rd to two weeks prior. At a time when society has never been more digitally connected, countries around the globe […]

April 1, 2020

Data: Commercial 5G services in 40 countries

The Global mobile Suppliers Association (GSA) – which represents companies across the worldwide mobile ecosystem – reports that a total of 70 operators in 40 countries have now launched 3GPP-compliant 5G networks delivering fully mobile 5G services, FWA/home broadband services or both. Of these commercial networks, GSA data records that there are now 63 operators […]

April 1, 2020

Research: Netflix revenue 93% more than UK cinema spend

The average cost of a cinema trip in the UK is £9, around 18 per cent more than a monthly online viewing subscription. With large cities paying more for a ticket, research from TextLocal highlights the change in demand for online and streaming services and the decline of the cinema. Last year, Brits visited the […]

April 1, 2020

Research: Continuing surge in US daytime TV viewing

Insights from Comscore reveal the extent to which US households are now tuning into daytime TV viewership and how television remains a vital outlet for Americans navigating the Covid-19 pandemic. Comscore’s sampling of preliminary data of the top 25 markets – in this case, New York, Dallas, Atlanta, Minneapolis, Sacramento and Indianapolis – shows increases […]

April 1, 2020

Research: 36% US households listen to podcasts weekly

A consumer study from Parks Associates finds 36 per cent of US broadband households listen to podcasts weekly, although the research firm expects new patterns of video, music, and news consumption to emerge as a result of the current public health crisis with COVID-19. The report explores service uptake, business model preferences, service spending, and […]

April 1, 2020

Australia: Disney+ 1.8m subs in 3 months

Data from research firm Roy Morgan reveals Disney+ is now Australia’s fourth most popular subscription television service, just months after its launch. When it comes to multiple streaming subscriptions, Netflix plus Stan is the most popular combination. Netflix remains by far the nation’s most watched subscription television service, with 12.2 million Australians having access to […]

March 31, 2020

Italy: TV viewing up 108min a day during Covid-19

Italians are spending 356 minutes a day in front of the TV screen, or 108 minutes more than in the same period last year, according to Auditel and Nielsen data, processed by Studio Frasi. The lockdown has led to a 20 per cent growth in the consumption of news and in-depth analysis programmes. However, Italians […]

March 31, 2020From Branislav Pekic in Rome

Survey: Viewers watching TV to “escape from reality”

TV Time, the TV and movie tracking tool, is releasing a UK-based survey around viewing habits while people are social distancing. The goal was to assess not just what they’re watching but why they’re watching during this volatile time period. The key findings include: Among those planning to stay home/isolate, 90 per cent are intending […]

March 30, 2020

Report: UK PM briefings doubling data traffic

A huge volume of people have been using mobiles to tune into UK Prime Minister Boris Johnson’s daily Covid-19 briefings on the BBC at 5pm, with data consumption on mobile network EE more than doubling during the briefings. When  the Premier set the most stringent measures to date at 8.30pm on Monday 23rd, traffic on […]

March 30, 2020

Kantar: “Keep advertising!”

Kantar has launched its Covid-19 barometer that looks at the impact of the pandemic on media habits and the attitudes of 25,000 people across 30 different countries. The research uncovered the following findings: There is very little expectation that brands should stop advertising with only 8 per cent of respondents identifying it as a priority […]

March 26, 2020