Advanced Television

Consumer Behaviour

Report: “Disney+ could reshape kids TV”

eMarketer estimates that just over half of those aged 11 and younger (52.4 per cent) will be digital video viewers this year, broadcast TV penetration is still much higher (close to nine in 10), although time spent is declining. Disney+ has the potential to change that, though it remains to be seen how exactly it […]

February 19, 2020

Taiwan: 28% use illegal streaming devices

A study of the online content viewing behaviour of Taiwanese consumers has revealed that 33 per cent of consumers have accessed streaming piracy websites or torrent sites to access premium content without paying any subscription fees. In addition, 28 per cent  of consumers use a TV box which can be used to stream pirated television […]

February 19, 2020

Poll: Most Canadians support new wireless competition

Public opinion data from a research report by the Canadian Internet Registration Authority (CIRA) shows that a majority (60 per cent) of Canadians support new regulations to promote greater wireless competition by forcing Canada’s largest carriers to share their infrastructure with smaller providers. The findings come as the Canadian Radio-television and Telecommunications Commission (CRTC) begins […]

February 18, 2020

Research: Streaming consumption up 80% in 3 years

Online viewing is gaining ground on traditional broadcast TV, according to research conducted by content delivery network specialist CenturyLink and Streaming Video Alliance. Over 80 per cent of consumers are streaming more video than three years ago and nearly half (45 per cent) of respondents define TV as being delivered

February 14, 2020

Report: Gamers the prize when it comes to mobile ads

Liftoff, a specialist in mobile app marketing and retargeting, has published its second Mobile Ad Creative Index. Effective mobile advertising is now essential, as the platform in 2019 dethroned television for consumer’s attention. The latest report analysed 353 billion ad impressions across 4.86 billion clicks, 189 million app installs, and over 245 million first-time events […]

February 13, 2020

Forecast: Monthly broadband usage to surpass 250GB in 2020

Median monthly usage by broadband subscribers in 2020 is on a trajectory to surpass 250GB for the first time, according to the Q4 2019 OVBI (OpenVault Broadband Industry) report issued by OpenVault, a provider of technology solutions and industry analytics for broadband operators. Consistent with

February 12, 2020

Survey: Kids choose TV content for family viewing

ViacomCBS, parent company of kids service Nickelodeon, has released a research study which finds that today’s kids come first in their households, and that the parent/kid relationship is closer than ever before. The study, which includes a global survey of over 8,000 parents of kids under age 12 across 16 countries, as well as a […]

February 12, 2020

Nielsen: Streaming now 20% of US TV watching

A Nielsen report has revealed that US consumers love streamed content and want providers to keep it coming. In the survey conducted for its latest Total Audience Report, Nielsen found that, even as the number of streaming services available continues to grow, 93 per cent of respondents would keep paying for the ones they have […]

February 11, 2020

Oscars buzz dips on UK social media

The 2020 Oscars earned 110,000 mentions from the UK audience on social media, compared to 115,000 in 2019. Mentions had been boostedlast year  by British treasure Olivia Colman’s win for Lead Actress. This year, Korean film Parasite (pictured) was the darling, earning dramatically more buzz than any other contender in the UK with mentions of […]

February 11, 2020

Study: Rising satisfaction in UK T&M sector

There was good news for the telecommunications & media sector in the UK Customer Satisfaction Index (UKSI). Although the average customer satisfaction (CSAT) score across all sectors dropped by 0.8 points YoY to 76.9 points, the T&M sector saw an average rise of 0.4 points – the only sector to see an increase. The media […]

February 10, 2020