Category archives for: Markets

Connected device streaming hits new high

Streaming films and television shows on Connected TV – including set-top boxes, game consoles and Smart TVs – is now the most satisfying and preferred viewing method, even before live TV. Streaming video services and devices are pioneering the digital space at a never-before-seen rate. According to the second year results of the New Living Room study conducted by Sony […]

APAC to lead multiscreen boom

People will watch TV and video content on more and more devices as TV Everywhere takes off. For the 51 countries covered in Digital TV Research’s Multiscreen TV & Video Forecasts report, the gross number of viewers will climb from 5.60 billion in 2010 to 11.32 billion by 2020. Simon Murray, report author, said: “By 2020, the average person will […]

US broadband subs to exceed pay-TV

While residential broadband penetration will soon top 100 million US households, legacy pay-TV subscription services have peaked and are in decline. According to The Diffusion Group (TDG), during the next few months, and for the first time in history, the number of home broadband subscriptions will surpass the number of home pay-TV subscriptions. While asserting a causal relationship between these […]

UK adspend grows at fastest rate since 2010

WorldCup

Advertising expenditure in the UK grew at its fastest rate in three years during the second quarter of 2014 according to data from the Advertising Association and Warc. The latest Advertising Association/Warc Expenditure Report – a definitive measure of advertising activity in the UK – showed adspend increasing at 8.5 per cent year-on-year to reach £4.515 billion (€5.7bn) for the […]

Australian online video ad market $780m by 2019

australia

Approximately 11.6 million Australian Internet users aged 15 to 65 have watched online video in the last six months. This represents a percentage of 83 per cent in 2014; an increase over 68 per cent in 2012. Frost & Sullivan’s latest report, Australian Online Video Market 2014 reveals that Australians aged 15 to 65 that watch video at least once […]

SVoD syndication worth $7bn in 2015

Analysts at RBC Capital Markets say that the likes of Netflix, Hulu Plus and Amazon Prime – among others – will pay a massive $6.8 billion next year in signing syndication rights to movies and TV shows. This is a $1.6 billion uplift on this year’s $5.2 billion payment to Hollywood’s production studios. Moreover, senior analyst David Bank suggests that […]

920m global pay-TV subs by year end

tvGlobe

The worldwide pay-TV market is expected to surpass 920 million subscribers by the end of 2014 according to ABI Research. Overall, pay-TV average revenue per user (ARPU) is expected to drop slightly due to increasing price competition, but at a lower rate compared to the ARPU drop in 2013. “The growing number of HD subscribers as well as major sporting […]

Pay-TV booms in Central America

Pay-TV is booming in the Central America region, with Honduras subscribers growing 23.24 per cent year-on-year, according to Dataxis’s numbers (in the period to June 30th). Honduras ended the period with a total of 640,000 pay-TV subs out of a population of some 8 million. Honduras is not alone. Other Central American markets which experienced significant year-on-year growth level were […]

Gartner: Dominance of pay-TV masks VoD growth

Wh ile pay-TV is the biggest segment of the overall consumer video services market, accounting for 96.3 per cent of total spending in 2014 and 94.2 percent by 2018, subscription video on demand (SVoD) is a growing market. Fernando Elizalde, principal research analyst at Gartner, was quizzed about the current and future state of the SVoD market and how consumers’ […]

VoD, HD fuels LatAm pay-TV growth

The Latin American pay-TV services market is expected to continue its growth trajectory due to the rise in paid subscriptions for DTH TV. The demand for value-added services such as HD and VoD is further spurring market development. Innovative commercialisation models including prepaid plans and multiple-play bundles add to market revenues. Analysis from Frost & Sullivan finds that the market […]

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