Overall media consumption in Australia is higher after dinner compared to breakfast time with 88 per cent of Australians consuming media after dinner compared to 75 per cent at breakfast. Findings from Roy Morgan Research investigating the media consumption preferences of Australians highlights some significant differences between which media we choose at breakfast time compared […]
According to Dataxis’s quarterly update, the mobile subscribers growth in Europe remains almost flat. In the fourth quarter of 2017, mobile subscribers in Europe reached 1.05 billion from compared to 1.04 billion (1040 million) for the same quarter in 2016, with a compound annual growth (CAGR) of 0.1 per cent. The top 10 countries are […]
A global survey of over 80,000 Internet users by GlobalWebIndex reveals that Latin American digital consumers are the most likely to be watching the FIFA World Cup, where 65 per cent of Internet users will be tuning in online and on TV. Globally, over half (55 per cent) of male Internet users watch the World Cup either online or TV; just […]
Advertising revenue across Asia Pacific expanded by 6.1 per cent in 2017 to reach ~$173 billion, and is on course to grow by a further 6.2 per cent in 2018 to move close to $184 billion this year (€148.5m), according to a report from Media Partners Asia (MPA). Asia Pacific Advertising Trends 2018, published today, […]
There will be 9 billion user-linked subscriptions to wireless services by 2023, up from 7.7 billion today according to forecasts from Strategy Analytics’ Service Provider Group. The report, Worldwide Cellular User Forecasts 2018-2023 predicts that 5G adoption will follow a comparable path to that seen by 4G LTE, but warns that there is limited growth […]
Ampere Analysis has released new market data comparing the online viewing habits of US audiences with European audiences. The research reveals: US has more online video watchers, and they watch more regularly US Internet users are more likely to watch online video on a smart TV or smartphone than their European counterparts, while the reverse […]
GfK research shows that nearly six-in-ten (58 per cent) of US consumers say Smart Home – defined as a “smart house in which most things are interconnected“ – is likely to change their lives in the next few years. The level of agreement is even higher (68 per cent) among those ages 25 to 34; […]
Amid growing industry speculation about cuts to digital advertising budgets, Zenith has found no evidence that advertisers as a whole are shifting budgets away from online advertising – in fact, its share of global advertising expenditure continues to rise rapidly. Zenith forecasts that advertisers will spend 40.2 per cent of their budgets on online advertising […]
Western European pay-TV will gain subscribers between 2017 and 2023. Although this only represents a 2.6 per cent increase, the Western Europe Pay-TV Forecasts report from Digital TV Research, estimates nearly 3 million more subs to take the total to 106 million. “Much of the pay-TV subscriber growth will come from countries with traditionally low […]
UK analyst group Rethink Technology Research has published a five-year forecast on QoE Video Analytics entitled Video Analytics chases churn prediction to a $2.3 billion market. The forecast is based on revenue from 2017 to 2022. QoE Video Analytics has, in a few short years, gone from being a simple confirmation of whether or not […]