Category archives for: Social Media

Twitter live video streaming

Twitter has launched Periscope, an app that broadcasts live video filmed from smartphones to Twitter users’ followers on the social network. The free iPhone app was developed by the Periscope startup,  acquired by Twitter in January. “Periscope lets you broadcast live video to the world. Going live will instantly notify your followers who can join, comment and send you hearts […]

Kaltura enables native video on Facebook

Kaltura, the video technology platform, hasunveiled a new video Distribution Connector that allows customers to publish native video directly to Facebook from Kaltura. With the new Connector, Kaltura publishers can continue to use Kaltura’s platform, applications and API as their primary video management solution while harnessing the powerful reach of sharing social video content on Facebook. Kaltura’s Distribution Connector to […]

Anvato featured as launch partner for new Facebook Video API

Anvato, the TV Everywhere platform provider, has implemented the latest Facebook video API, introduced at the F8 conference in San Francisco. This integration provides Anvato customers with native video ingest and publishing capabilities on Facebook from the Anvato software platform, as well as advanced features that enhance user engagement. With more than three billion video views daily and 65 per […]

BBC adds Heart button

The BBC has put a heart icon on all browser versions of BBC iPlayer and all TV & Radio programme pages that will for the first time allow users to instantly ‘love’ a programme. In a blog post, Philip Almond, BBC’s Director of Marketing and Audiences explains: “If we know what you love we can give you more of what […]

88% of millennials get news from Facebook

Millennials (those aged 18 to 34 in 2015) might still be consumers of news, but they aren’t as likely to be willing to pay for it, according to a study by the Media Insight Project. At least 40 per cent

Hispanic Americans embracing mainstream media

Hispanic Americans are leading the adoption of smartphones and tablets as media devices, according to research conducted by Specific Media, a Viant company and SMG Multicultural. The research examines how Hispanic Americans – the second largest and fastest growing ethnic group in the US today – use the Internet, smartphones, tablets and TV in their daily lives. Hispanic Americans are […]

Word-of-mouth out ranks social media for TV trends


With social media a television programme can get positive or negative feedback from a viewer almost instantaneously. Given this growing trend, one would think social media is dominating the battle for TV viewership. But, surprisingly, social media

App users regularly use 8 apps on mobiles

Parks Associates research released at Mobile World Congress shows app users regularly use nearly 8 apps on their smartphone and nearly 7 apps on their tablet. The average user spends

Social media integration for live WTCC TV

Eurosport’s coverage of the 2015 FIA World Touring Car Championship is to incorporate social media integration for the first time with driver Twitter and Instagram activity featuring on a split-screen view before each race and during the repair time. Thanks to software from specialist company Spreadfast, fans will get to read the latest thoughts from drivers and view rare images […]

Beamly beats Twitter during EastEnders special


EastEnders’ ‘Who killed Lucy?’ 30th anniversary story created a social media frenzy last week, with one million tweets sent during the live show. But despite the online engagement generated on Twitter around one of TV’s most-anticipated events, consumer behaviour indicates a new trend for social TV. These are the findings of social discovery platform Beamly, which received the biggest share […]

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