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FACT welcomes Facebook streaming device ban

FACT welcomes Facebook streaming device ban

UK intellectual property protection organisation FACT (Federation Against Copyright Theft) has welcomed the recent move by Facebook to update its Commerce Policy to ban the sale of illicit streaming devices…

Survey: Gen Z wants branded content, social first

In March of this year, Fullscreen partnered with Leflein Associates to field a quantitative national online survey and ethnographic interviews (in the greater NYC area) with Gen Z and millennial…

C4 commissions Vlogglebox

C4 commissions Vlogglebox

Channel 4 has commissioned a new Gogglebox-style review show for 16-24 year-olds featuring online viral content and a regular cast of young reviewers, exploring the content they consume beyond their…

Research: Broadcast still the most trusted media

Levels of trust in traditional media are increasing across Europe as people question the veracity of what they see and read online. Public trust in traditional media (broadcast media and…

Facebook €110m fine for ‘misleading EU’ on Whatsapp deal

Facebook €110m fine for ‘misleading EU’ on Whatsapp deal

Facebook has been fined €110 million by the EU for providing “incorrect or misleading” information on its purchase of WhatsApp in 2014. The European Commission said Facebook had promised it…

Nielsen expands Twitter ad measurement

Nielsen expands Twitter ad measurement

Nielsen has expanded its measurement of Twitter mobile campaigns to 23 new global markets, in addition to the US. Through Digital Ad Ratings, Nielsen will now provide independent audience verification…

Live NFL content on Twitter

Live NFL content on Twitter

Twitter has signed a multi-year deal with the US National Football League (NFL) to live-stream pre-game coverage as well as a 30-minute show on the social media site. The show…

Snapchat’s value sinks

Shares in Snap, the parent company of social media service Snapchat, dropped by nearly a quarter on May 10th after the app reported a loss and slow user growth. Snap…

Study: Social platforms preferred digital video ad partner

Trusted Media Brands (TMBI) has unveiled results from its study exploring the future of digital video. The study found that 68 per cent of participants (a 12 per cent increase…

Research: Just 1% of social video goes viral

Research: Just 1% of social video goes viral

Research reveals that only 1.2 per cent of social video on Facebook goes viral (i.e. over 1 million views). Social video refers to short-form video content specifically created for driving…

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