Advanced Television

Social Media

NASCAR first partner for Facebook’s Venue

NASCAR has announced a partnership with Facebook that makes it the first partner for Venue, a new iOS and Android app that seeks to enhance the live event experience by bringing fans and expert commentators together in an interactive way. Created by Facebook’s New Product Experimentation team, Venue aims to offer fans an improved second […]

June 2, 2020

Channel 4 reveals 4Studio plans

Channel 4 has outlined plans for its in-house digital content studio, 4Studio – formerly announced as the Digital Creative Unit. 4Studio will be at the heart of the broadcasters’ digital acceleration strategy leading on all aspects of short-form content publication across social media platforms and delivering on Channel 4’s strategy to serve young audiences in […]

May 28, 2020

Research: Lockdown sees UK PSB viewing boost

UK comms regulator Ofcom has published its regular research on how people are receiving and acting on news and information during the coronavirus pandemic. The report summarises the findings from week eight of the ‘lockdown’, including how people’s experiences and behaviour has changed from previous weeks. In week eight: more than nine in ten respondents […]

May 27, 2020

Research: Lockdown sees younger viewers turn to UKTV classics

Multichannel programmer UKTV says it is outpacing television’s general upward viewing trend during lockdown with its mix of bold originals and classic programming proving a hit with younger viewers. The network has seen a 55 per cent volume increase in 16-34s versus the pre-lockdown period, with April marking UKTV’s best SOCI (share of commercial impacts) […]

May 27, 2020

BBC launches pop-up ‘Corona Bot’

With the UK Prime Minister Boris Johnson announcing more changes to Covid-19 restrictions, and further updates on everything from shops opening to travel, the BBC has released a new online tool to help people find answers to many of their questions. The aim is to trial new technology to help people get the most specific […]

May 27, 2020

ESPN Last Dance audience up 128% via VoD; Netflix success

ESPN experienced significant audience increases for each episode of The Last Dance through time-shifted/on-demand viewing, as fans continue to consume the critically acclaimed 10-part docuseries on NBA legend Michael Jordan and the Chicago Bulls. Currently, the total average audience for all 10 episodes is 12,876,000 viewers (as of May 20, 2020), up 128 per cent […]

May 22, 2020

Online stores on Facebook & Instagram

Around 1 million businesses in the UK and around the world can now set up a free online store to sell products on Facebook and Instagram. The initial stage of the ‘Facebook Shops’ roll out has been brought forward because of the coronavirus pandemic. The stores will appear on business pages, Instagram profiles and through […]

May 20, 2020

BBC Together programme-sharing trial

Family, friends, and classmates can now watch and listen to BBC programmes together even when they’re apart, with BBC Together, a new experiment from BBC Research & Development. Available now on Taster, the experimental platform where the BBC tests new ideas and technologies, BBC Together lets people watch and listen to video and audio content […]

May 19, 2020By Colin Mann

Fans home videos to play out at Wembley Stadium

A selection of the hundreds of videos uploaded by fans to social media using #FootballsStayingHome will be aired on EE’s big screens at Wembley Stadium on May 16th. The 27 minutes broadcast will kick off at 3pm and will be streamed on the Official England football team Twitter account. Fans were responding to The FA’s […]

May 15, 2020

Study: Most UK consumers don’t trust social media ads

Kantar, the data, insights and consulting company has published a report revealing that social media is the least trusted channel of communication in the UK, while print and broadcast media rank most highly. The report also finds that social media and advertising are the two least trusted sources of information on products and brands. According […]

May 12, 2020