Advertising and content technology specialist Verizon Media and digital media company Dugout have struck a new global partnership, bringing Verizon Media new exclusive advertising packages to market through its sales teams and self-serve DSP, allowing advertisers to reach Dugout’s audience of 60 million unique users of football enthusiasts across the globe. As part of the […]
Covid-19 is impacting the lives of billions. Early stage technology markets such as virtual and augmented reality are trivial by comparison. However, AR/VR companies are dealing with knock-on effects both positive and negative. Digi-Capital’s long-term virtual and augmented
Singer-songwriter Lewis Capaldi is teaming with Supersphere and Oculus Venues to invite fans into his home for an intimate set in VR on May 13th. The concert will also be simulcast on Lewis Capaldi’s Facebook page. Fans will be able to put on their headsets and meet their friends and other fans at an immersive […]
K League 1, the top-tier Korean football league, will begin its postponed season May 8th with a global match broadcast live to social media using Grabyo. K League will use Grabyo’s cloud video platform to produce and deliver the season opener between Jeonbuk Hyundai Motors and Suwon Samsung Bluewings to its YouTube and Twitter channels […]
Global streaming media intelligence specialist Conviva has released its quarterly State of Streaming report for Q1 2020, revealing large increases in viewing, a significant rise in missed advertising opportunities, unexpected social leaders on TikTok and the continued dominance of Roku in the connected TV space. Streaming consumption habits changed significantly in Q1 2020, particularly in […]
YouTube and Facebook have deleted accounts held by conspiracy theorist David Icke. YouTube said said Icke had violated its policies on sharing information about coronavirus. The controversial figure had made unproven claims about the nature of the virus on several Internet platforms, including one that it is linked to the rollout of 5G networks. The […]
The EBU’s new Trust in Media report shows that radio and TV continue to be the most trusted media throughout Europe. By contrast, social networks are least trusted in 85 per cent of countries. This gap comes into sharp focus when it comes to trust in news about Covid-19. While 47 per cent of people […]
The UK’s lockdown measures due to coronavirus are having a measurable impact on the amount of time people are spending with digital and traditional media. In its latest time spent forecast, eMarketer found TV, digital video and social media are benefiting greatly as people spend time at home. Total media time is forecast increase by […]
GenZ (18-24 year olds) and Millennials (25-34 year olds) are feeling the impact of the coronavirus pandemic more severely than any other generation. That’s according to the third wave of Kantar’s Covid-19 Barometer, a global study of how Covid-19 is influencing people’s attitudes, behaviours and expectations across more than 50 markets. Although overall concern levels […]
In what represents India’s largest-ever FDI (Foreign Direct Investment) for a minority investment in the country, social media giant Facebook is to take a 9.99 per cent stake in Reliance Industries’ Jio Platforms for an investment of ₹43,574 crore (€5.25bn) by Facebook into Jio Platforms. This investment by Facebook values Jio Platforms at ₹4.62 lakh […]