Brightcove, a global provider of cloud content services, has announced that Matrix, the digital company of Telecom Italia, has chosen Brightcove Video Cloud to support its online video initiatives for the consumer news and entertainment website, Virgilio.it, an Italian Web portal.

Matrix will use the Video Cloud online video platform to expand the new advertising-supported news and entertainment site Vitv. Part of the Virgilio.it portal, Vitv aggregates video content from a variety of Italian news, television and cinema sites, allowing users to engage, view and share local language content.

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