Disney launches Stage 9
March 5, 2008
Disney-ABC Television Group has launched an experimental new media content studio Stage 9 Digital Media. Stage 9 was designed to “bridge the gap between user-generated content and traditional production,” said Ann Sweeney, co-chair, Disney Media Networks and president of Disney-ABC Television Group, in a release. It will premiere with a comedy series “Squeegees”, that is available on ABC.com and YouTube.
Stage 9 has an active slate of more than 20 programmes in comedy, drama, animation and reality. The unit, which will collaborate with Disney-ABC International Television on global digital content distribution, is focused on content creation and the distribution of its programming through top video sites, online social networks, mobile and download services.