ITV2 going 24/7

Later this month digital channel ITV2 is set to become a 24-hour operation, replacing its current 6am to 1.30am broadcasting hours. ITV channels’ director of operations Jonathan Rogers commented: “ITV2 is the number one digital channel in the UK and is more than ready to broadcast 24 hours a day, seven days a week. These moves are designed to maximise the ongoing success of ITV’s portfolio of digital channels.”

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