Advanced Television

BigBand teams with Verimatrix, Widevine

November 25, 2008

BigBand Networks, Iprovider of digital video networking, has announced interoperability between its recently unveiled media services platform, the BigBand MSP2000, and Verimatrix's Video Content Authority System (VCAS) and Widevine Cypher.

These partnerships will provide a cost-effective solution for inserting advertising on encrypted high-definition and standard-definition video streams, in both MPEG-2 and MPEG-4/H.264 formats. The ability to insert ads directly into encrypted streams improves the operational efficiency of ad targeting while maintaining the security of programming content.

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