From David Del Valle in Madrid
Telco company Jazztel has upgraded its IPTV service Jazztelia TV with the launch of a new TV offer with up to 40 TV channels at low package prices.
Jazztelia TV is now offering two packages: a basic bouquet, called Acceso TV, with 13 TV channels at a monthly fee of E3 (including STB with DTT tuner), that includes all Spanish commercial TV channels, news channels like euronews and CNN and some other International channels; a premium channel called Extra TV with 21 thematic channels at E10.95 a month, among them: Sci Fi, Eurosport, 40 TV, Fox, AXN, Calle 13 and Cartoon Network. The IPTV service also distributes two more options: Opcion Latina, with Latin American channels and Opcion Playboy with Playboy TV.
The re-launch of Jazztelia, with around 8,000 subscribers, aims to boost subscriptions at a time when the pay-TV market in the country is stagnating. The latest report from the Telecommunications Market Commission (CMT) reveals that the number of pay-TV subscribers in 2008 grew by only 200,000, up 12.6 per cent amounting to a total of 4,021,000 subscribers.
Satellite TV, with Digital Plus as the market leader was static, with cable TV leading the growth with 1.2 million, followed by IPTV, with 700,000 and Mobile TV, with 269,000 subscribers (with Movistar leading the market).
Digital Plus remains the leading pay-TV operator in the country with a market share of 50.6 per cent, down from 54.2 per cent, and 2,034,000 subscribers. ONO, with 1,039,000 clients, is the second, accounting for 25.8 per cent of the market followed by Telefonica with 15.2 per cent.
In terms of revenues, Sogecable took 74.6 per cent of all revenues in the pay-TV market, although its share was down from the 77.6 per cent. ONO was again in second place with 11.9 per cent, followed by Telefonica with 8.4. per cent