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Online viewing up in UK

May 17, 2010

Online TV viewing has increased by 54 per cent since last year, with 55 per cent of 18-24-year-olds watching TV on their PCs at least once a week, according to YouGov research. YouGov's media consulting team found 36 per cent of 18-24s and 30 per cent of 25-34s said they expect to watch more TV via the web in the future.

The suvey also found that 56 per cent of 18-24s go online to follow breaking news stories, with 13 per cent opting for newpaper sites and 43 per cent online-only news sites.

Some 54 per cent of respondents mistakenly believed it was necessary to own a TV licence to watch catch-up programmes legally in the UK.

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