Advanced Television

Eurovision selects AsiaSat, SES for World Cup

June 2, 2010

AsiaSat 5, the most popular satellite platform in Asia for sports event delivery, will be distributing live HD and SD television feeds of the 2010 FIFA World Cup held in South Africa from June 11th to July 11th. Asian broadcasters with broadcast rights to the sporting event will receive live coverage of the matches from AsiaSat 5 and then redistribute the television signals through their television networks to billions of football fans across the Asia-Pacific region.

To support the HD and SD broadcasts of all 64 World Cup tournament matches, Eurovision, the premier distributor of sports and news content for the world's top broadcast and media platforms, has leased additional C-band transponders on AsiaSat 5 during the tournament period. Eurovision will transport the signals from the International Broadcast Centre (IBC) in Johannesburg via its dedicated fibre network to AsiaSat’s Tai Po Earth Station in Hong Kong for uplinking to AsiaSat 5. These matches will then be received by broadcasters across the Asia-Pacific region.

Meanwhile SES World Skies has also signed agreements with Eurovision to distribute the 2010 FIFA World Cup to football fans around the world. As part of the agreement, Eurovision has enlisted SES World Skies NSS-5, NSS-806 and AMC-9 satellites to enable broadcasters to provide extensive coverage of the 2010 FIFA World Cup. The NSS-5 spacecraft is expected to deliver the lion's share of the action to audiences throughout North America, Latin America, Europe, Africa and the Middle East. The hybrid C/Ku-band satellite was moved in February to its 340 degrees East orbital slot in preparation for the tournament, following the successful launches of NSS-9 and NSS-12 earlier last year.

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