Advanced Television

Portuguese pay-TV dwellings top 2.6m

June 2, 2010

From Branislav Pekic in Rome

The number of pay-TV dwellings in Portugal reached 2.6 million at the end of the first quarter, an increase of 277,000 over the same period of 2009 and 69,000 more than in the previous quarter.

According to data from regulator Anacom, Zon TV Cabo is still the market leader with a share of 62.5 per cent, although it lost 1.9 percentage points to Portugal Telecom, which has now 25 per cent of total subscribers. Cabovisao is third with 10 per cent of the subscriber base.

Revenues from pay-TV services in the first quarter totalled E165 million, an annual increase of 3 per cent. Out of the total, 64 per cent corresponded to cable TV revenues, 27 per cent came from DTH and 9 per cent from other technologies. Packaged services earned E44 million, up 78 per cent year-on-year. Fibre already represents 20 per cent of new pay-TV clients.

Categories: Broadcast, Pay TV, Research, Research Library