Time Warner: TV Everywhere to reach 50m homes
June 11, 2010
More than half of all pay-TV homes could have access to a TV Everywhere-type option come next summer, according to Time Warner CFO John Martin who said he “wouldn’t be surprised” if the number hit 50 million over the next 12 months.
Currently, Time Warner estimates that about 20 million homes paying for cable, satellite or telco TV service can access some restricted programming online at no extra cost. “TV Everywhere” is a catchall term for pay-TV operators allowing subscribers to view programming on the Web if they go through an authentication process to prove they pay a monthly bill.
Martin said “every meaningful distributor” believes in leaving some online content open to its customer base and they are working with Time Warner at least on moving toward a trial.