Advanced Television

TiVo, Roku offer Hulu Plus

September 29, 2010

TiVo and streaming player Roku have both announced content partnerships with Hulu Plus, the new subscription model online TV service. Both will make a Hulu Plus channel available to subscribers in the coming months for a $9.99 subscription fee.

“We’re thrilled to be able to provide Hulu Plus subscribers with the most inexpensive device to stream Hulu content to their TVs,” said Anthony Wood, founder and CEO of Roku, Inc. “Hulu continues to be an amazing innovator in online entertainment, and Roku is an ideal platform to bring their content back to the living room and high definition televisions where it is best viewed.”

“Adding Hulu Plus to TiVo’s content offering was really the key missing piece to the programming portfolio that TiVo needed in order to deliver a truly comprehensive advanced television offering on the market today – bar none,” said Tara Maitra, VP and general manager, content services and ad sales at TiVo Inc.

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