Advanced Television

Vodafone joins Spanish hybrid scramble

October 6, 2010

From David del Valle in Madrid

Vodafone has confirmed the November launch of its IPTV service, first reported here on September 1. Vodafone Internet TV will use a hybrid DTT solution with wi-fi provided by Wyplay.

Vodafone joins the other Spanish telcos in shaking up its proposition. Jazztel, pulled out of the IPTV market closing down its pay-TV platform Jazztelia TV, with only 9,000 subscribers. Instead, the company signed an agreement with Sogecable-owned digital DTH platform Digital Plus to offer an integrated service.

Telefonica moved with the tide making substantial changes in its IPTV service Movistar Imagenio. Now, its IPTV content is not exclusively linked to Imagenio following the launch of its VOD service Videoclub that allows all its ADSL clients to have access to TV content on pay-per-view basis.

Vodafone’s entry into the TV market comes at a time when traditional cable operators such as ONO, Spain’s largest cable company, is launching ultra-fast access at speeds of up to 100 Mbps. Its 50 Mbps service covers over four million homes with plans to reach seven million in coming months.


Categories: Articles, IPTV, MNO, OTT