GlobeCast 2010 banner year
December 15, 2010
According to GlobeCast CEO Olivier Barberot, the broadcast services specialist had a banner year in 2010, most notably in playout services, event coverage, and international content delivery. The year also saw GlobeCast land its first major deals for Media Asset Management (MAM), in conjunction with its subsidiary NETIA.
Key Figures:
– Over 85 per cent increase in number of channels played out worldwide (54 as of today).
– 17,000 miles (27,000 km) of fibre added in 2010 to the GlobeCast Backbone Network, which now contains 120,000 miles of fibre.
– Five new fibre PoPs added, notably in Eastern Europe, South America, and South Africa, for a total of 31.
– On the World Teleport Association ranking, GlobeCast is the leading broadcast services company on the Independent Top Twenty and the Global Top Twenty, ranking number two and number eight respectively, just behind satellite operators and ahead of other service providers.
The company saw an increase in channel distribution activities around the world, and grew its infrastructure to accommodate this increase. New Points-of-Presence (PoPs) were added in Betzdorf (Luxemburg), Warsaw, Moscow, São Paulo, Buenos Aires and Johannesburg.
Notable channel distribution business included the launch of Russia Today in Spanish to Europe and the Americas, the expansion of France 24’s American coverage, the launch of Vintage TV in the U.K., and the expansion of Fashion One HD in Asia.
On the sports contribution side, 2010 was a year filled with major sporting events — GlobeCast was present to deliver thousands of hours of content in HD at such events as the FIFA World Cup and the Vancouver Olympics. In November at the Asian Games, GlobeCast delivered over 2,500 hours of content to a potential audience of billions.