Irdeto announced its Cloakware technology has been chosen by D-Link to protect premium streaming content on the Boxee Box by D-Link, the first branded set-top box for Boxee’s award-winning media platform. Irdeto’s advanced security software will be especially critical in porting and protecting access to streaming VOD content. With Irdeto’s technology in place, Boxee will deliver premium content services and the rich user experience that consumers have come to expect since the software publicly launched in early 2008.
Boxee’s media platform streams video content from all over the web and aggregates it into an intuitive, TV-friendly interface. By incorporating Boxee’s software into a unique form factor that’s powered by D-Link’s networking and hardware expertise, the Boxee Box by D-Link allows users to access a wide variety of premium content on existing HD television sets via a simple High-Definition Multimedia Interface (HDMI) connection. Irdeto’s Cloakware technology is seamlessly integrated into the box during production, enabling effective content security measures that remain invisible and unobtrusive to the end user.
“When it comes to protecting premium content on sophisticated, Internet-enabled devices, it’s clear that standard DRM technology just isn’t enough,” said Bradley Joe, senior director of business development at D-Link. “We worked closely with Boxee and Irdeto to create an environment where content partners felt comfortable delivering their video to our users. With support for pay-per-view, subscription and ad-supported content built directly into the interface, the Boxee Box by D-Link provides content companies with a bold new distribution network for a younger generation in an interface that our users love.”