There are 45 million IPTV subscribers worldwide, according to research from TeleGeography. According to their research IPTV now accounts for about 10 per cent of the telecom services provider market, up from less than 2 per cent five years ago. It says IPTV subscribers increased by 38 per cent in 2010.
Europe is the largest market, accounting for 40 per cent of the total IPTV base (with France alone accounting or 23 per cent), but the Asia Pacific region is growing faster and now accounts for 35 per cent of the total. According to the researchers, the Asia Pacific region will overtake Europe by the end of this year. After France, China and the US are the largest national markets, each with 16 per cent, followed by South Korea with 8 per cent ad Japan with 4 per cent.