Advanced Television

Optus calls for content sharing standards

September 16, 2011

Optus chief executive, Paul O’Sullivan, has urged the Australian government to create sharing provisions for digital content services provided over the National Broadband Network (NBN).

He said that it was essential that rules were put in place so that “the guys with the biggest wallet” could not lock up content that allows telecommunication companies to compete on equal terms.

“We have advocated strongly that it is essential in Australia to create a competitive layer for applications and for content on the NBN. Likewise, we would like to see open access for all content and application developers on every [telco] network if they meet minimum security requirements,” said O’Sullivan.

While he said it was positive that the ICT industry was talking about services and innovation on the NBN, he added that the rollout meant a reform of the current industry structure is necessary.

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