Google is committed to a TV platform and sees a lot potential as the connected TV market develops, despite the failure of its first attempt at TV, according to Suveer Kothari, head of international, Google TV.
Kothari told the OTT Summit in London Google was aiming to make ‘Google TV 2’ as open an operating system as possible. He said the company had learned the lessons of the first system ‘having too much computer’ and not enough television. It was reducing the amount of text and introducing Android – which meant a lot of interest from the developer community.
In terms of relationships with content – the biggest stumbling block to Google TV 1 – he said Android meant a lot of major owners were now developing their own apps for Google TV and there was less suspicion of what Google was trying to do with content.