Time Warner invests in Conviva
February 6, 2012
Conviva, a video quality optimisation and analytics solution provider, has closed a $15 Million round of funding led by Time Warner Investments, the strategic investing arm of Time Warner.
Conviva says it improves over one billion streams a month and provides solutions that guarantee a high quality viewing experience that ultimately results in longer viewing times and increased revenue for content companies–despite the unpredictability of the Internet.
“Conviva’s online video analytics and optimisation solutions have become key enabling technologies for several of our businesses’ TV Everywhere initiatives including HBO GO,” said Scott Levine, Managing Director, Time Warner Investments. “Conviva is the leader in the preemptive video stream optimisation and video-specific analytics space, and we hope this round of funding will fuel their fast growth. We are excited to invest in such an important strategic partner to two of our divisions, HBO and Turner Broadcasting.”
This latest round of funding will be used to accelerate Conviva’s growth in international markets and to expand their staff in order to meet the growing demand for their online video solutions.
“As we work with content companies like Time Warner, one of the industry’s most aggressive and forward-thinking media companies, to extend their great content to digital platforms we prove that video quality matters for both viewers and content owners and that moving content online can be a profitable business,” said Darren Feher, CEO of Conviva. “We are thrilled Time Warner and our existing investors agree that now is the time to invest for growth in digital video.”