Chello DMC, a global provider of advanced playout and content management solutions, presents “TV without Boundaries”, a year-long, industry-wide initiative to explore effective international TV channel strategies.

TV without Boundaries is to centre on panel and networking events, news and comment throughout the year. The first event will be held later this month in Madrid and Budapest will host the second event planned for October. Content from TV without Boundaries will be available online on www.chellodmc.com and through Twitter @ChelloDMC. The official Twitter hashtag is #ChelloTV12.

This initiative invites senior executives from the international broadcast industry to tackle the challenges and opportunities of delivering localised TV channels in an international market. Four key themes to be explored are:

• The future of translation services, subtitles and language tracks
• How to best introduce new feeds to local markets
• The best mix of distribution over fibre and satellite
• The optimum commercial reasons for going into new markets

The Madrid event will take place on Thursday 26th April at Hotel Urban from 16.30hrs onwards. Confirmed panellists include:

·         David Del Valle – Moderator, Media Commentator, Journalist and Presenter

·         Rodolfo Garcia – CTO, Chello Multicanal

·         Jose Maria Casaos – CTO, Antena 3 Group

·         Jacinto Roca – CEO, Wuaki

·         Pablo de la Cruz – Head of TV Operations, ONO

Jon Try, VP Technology at Chello DMC, said, “TV without Boundaries will bring the key players from all over Europe together to discuss the challenges, opportunities and new developments for effective international TV channel strategies. We are extremely excited to be backing this programme and hope that the initiative and resultant findings will identify the paths to successfully navigate through a highly competitive market.”

To register for the Madrid event, please email Joanne Wyatt at jwyatt@chellomedia.com

Categories: Press Releases