ESPN Star Sports bringing La Liga to Singapore
May 10, 2012
Football viewership for the Spanish La Liga is expected to receive a boost in Singapore after ESPN Star Sports (ESS), Asia’s biggest sports content provider, secured live and exclusive rights to broadcast the La Liga in Singapore for the 2012/13 to 2014/15 seasons, bolstered by improved kick-off times to suit local audiences.
ESS will provide coverage across all platforms through its broadcast channels on its television channels and popular online offering ESPN Player, and the well-established mobile brand Mobile ESPN. The deal also includes the option to showcase select games from La Liga in 3D.