iPlayer prospers in 2012
May 29, 2012
BBC iPlayer has seen a very strong and stable performance throughout the beginning of 2012. Total requests between January and April have averaged around 190 million per month – with over 140 million for TV and around 46 million for Radio programmes – up 24 per cent on the same period last year.
Mobile and tablet devices delivered a significant increase in requests – up 94 per cent on April 2011 – with 15 per cent of total programme requests coming from mobiles and tablets in April 2012.
Apple announced the BBC iPlayer app for iPads is the top free app of all time in the UK.
Demand from Internet connected devices such as Smart TVs, games consoles and blu-ray players continued to grow, with 11 per cent of all requests in April 2012 – up 57 per cent on April 2011.
The Voice and The Apprentice have delivered the highest request numbers for TV programmes across recent months.