World Sport Group, the largest producer, distributor and supplier of sports programming in Asia and B4U India has appointed Masstech to provide digital archiving for all its media content. Masstech, the leading provider of streamlined media asset management (MAM) solutions, penetrates the sports content arena with these new global installations.
Masstech will implement the Emerald v7.5LE solution at World Sport Group’s Singapore facility. Emerald will archive more than 10 years of Asian football and golf footage, and magazine shows, which is conservatively estimated at more than 10,000 hours of programming. The company features almost 600 sport event days and more than 5000 hours of sports programming annually, across more than 30 countries in the region. Its television division manages the live on-ground production of some of the region’s top sporting events and ratings leaders including the AFC Asian Cup, AFC Champions League, 2014 FIFA World Cup Brazil – Asian Qualifying Rounds, FIFA Club World Cup, Barclays Singapore Open and Emirates Australian Open for its global network of broadcast, broadband and mobile partners.