YouView customers will find the App on the homepage and once registered online, will be able to access the movies they choose instantly. Customers who have already registered for NOW TV will be able to access the service on the additional platform at no extra cost. This will allow them to stream their favourite movies to their main TV as well as continuing to access them on the move through their smartphone, tablet or laptop. All NOW TV customers can register up to two devices through which to access the service.
NOW TV currently offers two ways of accessing Sky Movies. The monthly Sky Movies Pass gives instant and unlimited access to the entire Sky Movies collection, for £15 (€19) a month after an initial 30 day free trial. At any time, customers with a Sky Movies Pass can choose from over 600 movies, including recent blockbusters and classics from major Hollywood studios such as Disney, Fox, Paramount, Sony, Warner Bros., and Universal. Top titles which customers can enjoy in the next few weeks include Harry Potter and The Deathly Hallows, Rise of The Planet of The Apes, and One Day.
Customers can also ‘pay and play’ for instant access to an extensive range of over 1,000 movies through Sky Store including the very latest ‘now on DVD’ releases and much-loved classics. ‘Pay & play’ movies on NOW TV range from 99p for classic titles to £3.49 for the latest blockbusters.
Further Sky content will be added in the coming months, with Sky Sports scheduled to launch on NOW TV before the end of the year. This will enable NOW TV customers to enjoy live action from the Barclays Premier League, UEFA Champions League, England Test cricket, Heineken Cup rugby, ATP tennis, the Masters from Augusta and much more. The introduction of Sky Sports will be followed on NOW TV by shows from Sky 1, Sky Atlantic, Sky Arts and Sky Living, including home-grown drama, original comedy and US shows.
Simon Creasey, Director of NOW TV, noted a growing demand from UK consumers to access high-quality pay TV, suggesting that Internet-connected devices provided an innovative new way to help satisfy that demand. “We’re delighted that NOW TV is now available on YouView and to be providing current free-to-air homes a fresh new choice,” he added.
NOW TV is currently available to anyone in the UK with a broadband or 3G connection across a wide range of connected devices including PC, Mac, selected Android smartphones and iOS devices. NOW TV will be coming soon to Xbox and is developing for other platforms and devices, including Sony Playstation 3 and Roku streaming player.